AI Insights · Timothy · April 2025
Top 5 Casual Games on iOS in Europe: Q1 2025 Performance
Discover the performance trends of the top 5 casual games on iOS in Europe for Q1 2025, including downloads, revenue, and active users.
In the first quarter of 2025, the top five casual games on iOS in Europe showcased varying performance trends, as reported by Sensor Tower. Here's a closer look at their weekly downloads, revenue, and active user metrics.
Township from Playrix saw a fluctuating weekly revenue, peaking at around $1.4M at the start of January and ending March with approximately $1.2M. The game's weekly downloads began at over 500K but gradually declined to about 215K by the end of the quarter. Despite this, weekly active users remained robust, starting at 2.6M and finishing at 2.7M.
Subway Surfers by Sybo Games experienced a relatively stable revenue stream, ranging from $8K to $14K. Weekly downloads hovered between 180K and 240K, while active users showed a slight decline, from 4.7M to 4.6M over the quarter.
Gardenscapes, another title from Playrix, achieved a notable revenue, peaking at $1.9M in late January. Downloads started strong at around 230K but tapered off to 115K by the end of March. Active users increased from 2.5M to 2.8M, indicating a growing engagement.
Royal Match from Dream Games maintained impressive revenue figures, with weekly earnings consistently above $3.5M, reaching up to $4.3M. Downloads fluctuated, starting at 177K and stabilizing around 160K. The game's active users showed a steady pattern, beginning at 4.4M and ending at 4M.
Finally, 8 Ball Pool™ by Miniclip.com had a more modest revenue, peaking at $273K. Downloads demonstrated a gradual decline from 187K to 90K, and active users decreased from 1.5M to 1.2M over the quarter.
These insights underscore the diverse dynamics within the casual gaming sector on iOS in Europe. For more detailed analysis, visit Sensor Tower.